collegeCollege of Business Administration

About the Program

GUST's Bachelor of Business Administration program is a comprehensive journey designed to equip students with the practical skills and knowledge needed for success in today's evolving job market. With specialized emphases in Management and Organizational Behavior, International Business, and Marketing, our program caters to diverse aspirations. From understanding the dynamics of human interaction within businesses to preparing graduates for administrative roles in global organizations, or fostering the creativity and strategic thinking essential in the field of marketing, GUST's Business Administration program empowers students to excel in their chosen paths.